After 1 year and 4 months since his last Korean comeback, SHINee's Taemin has returned on February 11th with his EP "Want", with a title track of the same name. The song showcases the feeling of "wanting more" and "temptation" infused with the space disco, dance pop genre.
The music video is a beautiful representation and visual aesthetic of the theme of temptation with significant motifs of a snake, art pieces and more, whilst highlighting the iconic dance moves of Taemin.
The opening scene focuses on Taemin, surrounded by magnifying glasses and barriers. This can be interpreted that Taemin, similar to an art piece which is often isolated but is always looked at. Though it's in an out of bound area, people are always wanting to look at it. Debuting at the age of 14 in 2008, the SHINee member, has always been in the spotlight and this depiction could refer to always being watched by the fans and the general public, who want to know more about him and his personal life.
The snake, which is often found in the music video is a play on the "Temptation of Eve" who was tempted by a snake to eat the apple from the tree of life, when she was told not to.
Another symbol in the music video is the scene where Taemin dances in front of the sculpture; "The Gates of Hell" by Rodin. The sculpture is often alluded to the main piece of the sculpture, The Thinker symbolising Adam, looking down on the destruction that was caused by him by giving in to temptation.
The breathtaking visual experience that Taemin perpetuates through the music video, gets fans thinking and theorising the meaning behind the music video. The music video highlights Taemin's sublime aesthetic while he re-defines the concept of "sexy" through his outstanding dancing and captivating charms.
The music video hit over a million views in 10 hours. Following the release, 'Taemin' trended at top position for over 6 hours in twitter.
Ranked No.1 in 29 countries including Sweden, Finland, Austria, Russia, Lebanon, Lithuania, Brazil, Argentina, El Salvador, Peru, Chile, Saudi Arabia, Sri Lanka, Slovakia, Egypt, United Arab Emirates, Kazakhstan, Qatar, India, Indonesia, Japan, Malaysia, Singapore, Vietnam, The Philippines, Macau, Taiwan, Thailand and Hong Kong.
Ranked at No.2 in Denmark, Mexico, New Zealand, Greece and Turkey. Ranked at top 10 in 45 countries.
Debuted at No.2 in world wide itunes album charts.
Ranked No.1 on Korea's real time music charts including Naver music, Mnet and bugs chart. Ranked at top 5 in Genie chart.
Sold over 42,023 albums in first day and ranked at No.1 in Hanteo, Synnara, Yes24, Hot Tracks and more charts.
On February 11, Taemin did a vlive showcase which was hosted by Super Junior Eunhyuk. Taemin performed Want and Artistic groove, which had his participation in dance choreography. He also talked about songs and album photo shoot in the showcase.
Congratulations Taemin on the success of your new EP.
A KTruth Writer